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Россия 06.10.2016

New possibilities with the own trade mark "Our farm"

Источник: The DairyNews
EN RU
Elena Vorontsova, the head of farm products direction of the retailer "Azbuka Vkusa" will speak at the conference "How to build a plant?" about the new possibilities with the own trade mark "Our farm".
We will remind, the conference "How to build a plant?" will be held on 11 October in the framework of the Agroprodmash exhibition at the Expocentre, pavilion 8, conference Hall. Participation is free, preliminary registration is required via the link: http://dairynews.ru/dairyevents/kak-postroit-zavod2/

"The development of farming and support of private farms in Russia is one of the priorities of the government. That is why diversification of farm products and building supply chains for interaction with farms and processing plants is included in the number of directions of our development strategy. We create the world's best network of supermarkets, intending to improve the quality of life and to set standards in the field of trade culture and social responsibility", - says Elena Vorontsova.

Note that "Azbuka Vkusa" became the first Russian retail chain, that launched a joint project with the Russian farmers. According to the Agency Infoline "Azbuka Vkusa" is one of the fastest growing representatives of food retail in Russia. Today "Azbuka Vkusa" heads the top 10 supermarket chains by revenue.

Read full article in Russian on DairyNews.ru
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