We will see a decrease in the number of small firms in the dairy market – Shamil Guseynov
In this regard, in his opinion, small enterprises will also have to solve the issues of losses that they suffered after the introduction of the special regime.
- Now we see that the dairy industry and the agro-industrial complex will have advantages in terms of stabilizing the situation, since they meet the primary needs of the population, - said Shamil Guseynov. - For now, we can assume how the dairy industry will change. But it is already clear that the most significant consequences will be for those companies that work with the HoReCa channel, since the restrictions imposed leveled the possibility of selling products in this segment.
He also noted that the purchasing power has decreased, consumers are likely to choose cheaper products, perhaps even with a substitute for milk fat.
- A new portrait of the consumer appears. Here, companies will have to adapt to new market requirements. If we talk in general, we might not see a critical decline in dairy production or a drop in demand", the expert added.
Earlier, Shamil Guseynov said that in May, increased consumer demand for dairy products went down.
Read the complete expert comment in the "Hot topic" section on The DairyNews.
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